Feeling overwhelmed with Instagram – I’m going back to basics.

This post contains affiliate links. All opinions are my own.

Feeling overwhelmed… but also underwhelmed with Instagram

*This post was thoroughly inspired by the wonderful Em Clarkson, who managed to change my mind-set completely with one super fab day out in London last week…

Recently, I’ve been feeling overwhelmed. You could say I’ve been so focused on what I “should” be doing that I’ve forgotten what I actually want to be doing. My mum has always said that I’ll write a book one day, but somehow my passion for writing has been pushed to the back of the metaphorical junk drawer inside my head… Thoughts about the Instagram algorithm and how I just have to post on Instagram at least once a day have taken over. I’m working so hard on my content, but my reach has dropped massively and I’ve been throwing myself a bit of a pity party!

Umm, hello?? I want my brain back! This just isn’t me!!

I decided to spend some time reevaluating things this weekend. It was time for me take a long, hard look at my online media presence. I didn’t post on Instagram on Saturday.. or Sunday.. and do you know what has happened? Absolutely nothing. My world hasn’t ended. I haven’t woken up to having lost thousands of followers. In fact, I woke up Monday morning, posted on Instagram, watched my post BOMB, sighed and came onto here. This is the one place of the internet where I have full control of what you guys see and don’t see – so I’m going to start embracing that more!


– shop the skirt – 

It’s important to have achievable goals. If Instagram is blocking your reach, stop chasing so many likes and focus on quality engagement

“But, Ali, what did you do with this suddenly free weekend?” you may be wondering. Truth be told, I had… a lie in!! Then, I decided to write down what I’d like to achieve between now and the end of the year. However, rather than having goals based on likes and followers, I decided to set myself some slightly different targets… My main goal: to start a conversation with (almost) every post.

If my blog posts receive one comment – I’ll take that as an overwhelming success. If my Instagram stories make one person DM me – again, success!! I originally started my blog and my social media accounts to find myself a community. It’s so important for me not to forget that!

So, I’m going to try my best to forget the likes (or lack of them!). From now on, I’m focusing on creating content that will inspire conversation.


– shop the skirt – 

A taste of things to come…

I’d love to write fifty new posts in the next week that are inspiring and thought provoking, but I can’t. So, here are some of my favourite posts!

How blogging has affected my mental health.  – an honest and open chat about the pressure to be skinny, my feelings of isolation, and the effect of seeing my friends as my competition.

Am I disabled? – We look at what it means to be disabled. Does a chronic illness give me the ‘right’ to identify as disabled? I share my thoughts!

Why I decided not to go to my graduation. – I always felt like my University let me down. Why it’s okay to put yourself first and have the graduation that you want!

How chronic illness has shaped my fashion identity. – I first became chronically ill in my late teens, so often felt like I’d missed out on those crucial years of experimenting with fashion to find my unique style. I explain how that’s changed my attitude to fashion now, and why you’ll always find me favouring joggers over jeans!


– shop the post –
Ali Hemsley
Ali Hemsley

Ali is a 24 year old lifestyle blogger. She combines her advocacy and awareness work for chronic illness and mental health with her love for fashion. You can follow Ali on social media @alihemsley

This post contains affiliate links. All opinions are my own.


  1. October 10, 2018 / 5:06 pm

    I’ve been feeling the exact same Ali! I put so much pressure on myself to post and then I go days, sometimes weeks without posting and then feel guilty because I’m not posting everyday! But literally the only person who cares if I post everyday is me – I know others would prefer me to only post better quality, important or inspiring photos rather than just posting for the sake of it! Can’t wait to see where your Instagram and blog takes you, sending lots of love!

    Amy xxx


  2. March 7, 2019 / 1:00 pm

    I’ve been feeling the same with Instagram, it can be overwhelming at times! It’s good to take a break now and then from social media. Thanks for sharing your thoughts! xx
    Carissa | http://carissalam.com/

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